Absinthe of World Wide Reputation - Pernod Review/Advertisement

AN ABSINTHE OF WORLD WIDE REPUTATION ABSINTHE is a specialty originated in the town of Couvet, Canton of Neuchatel, Switzerland, where its manufacture by primitive methods dates back, according to authentic historical documents, to a very remote period. As far back as 1769 a newspaper published at Neuchatel contained advertisements of "Absinthe of fine quality." The firm of Edouard Pernod, established at Couvet nearly 100 years ago, and since transformed into a company, with a branch office at Pontarlier, France, is the oldest, the most important, and the only one of that name manufacturing absinthe in Switzerland. It was the founder of this house who was the pioneer, as far back as 1830, in extending the knowledge of this aperitive in foreign countries, where its use has since become universal. His first shipments to Belgium and Germany were made in 1834, to the United States in 1835, to Italy in 1838 and to Holland and Brazil in 1839. Possessing an immense establishment, thoroughly equipped in every respect, the firm of Edouard Pernod is in a position to immediately fill the largest orders. Absinthe "Edouard Pernod," carefully refined and always manufactured in a faultless manner of materials of absolutely highest quality, enjoys in every country of the world an undisputed reputation. The best proof of this is the rapid and continuous growth in its sales. Buyers and importers throughout the world should write to this house direct for price lists and additional particulars, addressing their inquiries to Edouard Pernod, Couvet, Canton of Neuchatel, Switzerland. Dun's Review Vol. 11 No.1 March 1908 R.G. Dun & Company